Brian Tracy The way we work Business sectors FMCG
Fast Moving Consumer Goods
icon 75 The speed of change and the short life cycle of products, combined with constant evolution and innovation from all sectors of the market, means that this sector often needs intervention and support.

In the FMCG a weekly perspective is at times more important than a 3-5 year perspective. The FMCG entities join forces to build stronger and more competitive organizational structures. The market is very dynamic and strategies require experience and courage to create new and more attractive solutions.

Our experience

We have worked on strengthening proactive attitudes, involvement and conscious management in the area of sales performance, as well as clients’ portfolios and self- management. Furthermore, we have develop better governance in these companies through delivering development workshops and coaching sessions for managers.

How do we support this sector?

  • Supporting the process of change, mergers and restructuring
  • Building and implementing strategies
  • Leadership competence-building of the chief executives
  • Strengthening involvement and motivation
  • Sales support, competence and efficiency building of sales managers and consultants
  • Presentations at congresses and corporate events by key BTI speakers
 

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